With the rapid development of the Internet, social media is a popular form of entertainment and communication, particularly for a certain type keen to flaunt their wealth. The accompanying luxury goods gradually entered our vision. This work explores the reason why some people are eager to buy luxury goods, how they see these goods, and what values they represent to them. This work also explores the relationship between human beings and money, why social media has become a way to show off, and the gap between the rich and poor in modern society, among other social criticisms.