Case Studies

Empower Maryland

Create an educational outreach initiative promoting the “EmPower Maryland” Initiative (15% reduction in energy use statewide by 2015) specifically targeting an often overlooked population: college student renters in Baltimore City.

About

The mission of the Maryland Energy Administration (MEA) is to maximize energy efficiency while promoting economic development, reducing reliance on foreign energy supplies, and improving the environment. The MEA is currently focused on the “EmPOWER Maryland” initiative, whose goal is reduce energy consumption by 15 percent by the year 2015. To help achieve this goal, the Maryland Energy Administration encourages residents to adopt the combination of energy savings measures that are most appropriate for their home.

Project Overview

Create an educational outreach initiative promoting the “EmPower Maryland” Initiative (15% reduction in energy use statewide by 2015) specifically targeting an often overlooked population: college student renters in Baltimore City.

Designers

Ben Bours, Ryan Wolper, Justin Kropp, Robin Brunelle, Katie McLaughlin